Max launches Festive Collection’18

Max launches Festive Collection’18

   About the collection – The collection is about bringing back the rich grandeur of Indian tradition, giving it a modern touch. It’s more stylish and colourful, a perfect match with the festivities. Womenswear : The collection is inspired from the global influences and time-honoured techniques, creating contemporary pieces that feel both old and new. Natural materials, tactile surfaces and intricately decorated designs gain prominence.The new range reflects a traditional advent with ornate embroideries, woven silk inspired prints, jewel and gold combinations, rich textures with a splash of festive colours.Earthy tones like rust and mustard with black highlights bring out the warmth of the range. Maxi length printed shirt dress forms the key, A-line dresses with folksy embroidery, kimono sleeves, treggings with lace up detail are a few highlights to watch out for in this season’s collection. Menswear: For today’s millennial minds, this collection aims to draw inspiration from the modern way of life. Today’s youth is tech savvy, less patient, fast paced and always on the move. They are open to experiments and try and get the best out of life. Drawing the good vibes from this attitude, the collection is features fabric patchworks with textile base, paint splatter textures and loose weave shirtings along with gritty textures brush strokes enhance the artsy nature of the range.Subtle silhouette experiments are included keeping the outgoing and bold personality in mind.]]>

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